A COLLAB THAT MAKES SENSE

From cereal-inspired sneakers to fast-food couture, bizarre brand pairings are everywhere.
This campaign parodies the trend with a dog perfume ad, leading to a collab that finally makes sense—MKB x Jif Peanut Buttery Bites, the treat your dog deserves.

THE SOCIAL

TVC:
Peter Defries, Alan Wilson
Kelly Mahon, Kelly Saucier

SOCIAL:
Alexandra Askot, Michael Greenberg
Cailin Boegel, Alessandra Divizia